The implications of the shift to digital channels
A recent PricewaterhouseCoopers economic report suggests the gradual shift in demand from traditional high street to digital channels has had a number of important implications…
A recent PricewaterhouseCoopers economic report suggests the gradual shift in demand from traditional high street to digital channels has had a number of important implications…
Now that the year is almost over and the last minute rushes are underway, will you set time aside to review your pricing strategies over…
Do you have a seasonal price strategy for Christmas? There were some interesting consumer shopping predictions highlighted in the “Adobe Digital Index 2015 Holiday Shopping Predictions”,…
Dynamic Pricing – What is it, and why does it matter? Retailers of all varieties face one universal challenge: Just how do you set…
Slowest online growth since April 2013 In what is a post-apocalyptic financial crash world, the past 12 months have seemingly reported little but good news.…
It is surprising that companies embark on spending money on price automation tools without really understanding what’s needed. This not just a problem with pricing…
The factors that lead to store switching behaviour A report from NIELSEN suggests pricing is one of the major drivers in store switching behaviour. Grocery stores…
Although Insitetrack primarily offers price monitoring and intelligence solutions, the real reason we operate is to help business grow and increase their profitability. Below are…
While there are many ways to arrive at a pricing strategy, there are still the basics to consider, including product positioning, market demand, your costs…
Why is price comparison vital? Ecommerce sites compete on price, among other things and even if a site doesn’t intend to be the price leader,…
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